About

Ten years. 350+ brands. One measure.

Sellsocial is the social commerce brand of MSCM Studios, a social media agency that has spent a decade producing content and running commerce for 350+ brands. We are an Official TikTok Shop Partner, verified by TikTok to set up and run shops that sell.

We operate from Malaysia – Southeast Asia’s fastest-growing digital economy, one of the two fastest-growing e-commerce markets in the region, and one of TikTok Shop’s fastest-growing markets in the world. We learned social commerce where it is being invented, and we run it for clients wherever TikTok Shop does. Creators, affiliates and LIVE hosts are sourced in your market and in your language; strategy, operations and reporting run from one team with coverage across your working day.

  • Commercial first. Every brief starts with a revenue objective.
  • Systems, not campaigns. We build what improves month on month.
  • One team. Strategy, creators, LIVE, ads and reporting under one roof, accountable together.

Founder

Rhys William

Founder and CEO

Rhys has spent a decade at the intersection of content and commerce – first building one of Malaysia’s most followed food creators to 1.2 million followers, then building the agency that turns that audience knowledge into sales for brands. He leads MSCM’s strategy and client work personally.

Ready to sell on social?

Tell us what you sell and where. We’ll come back within one working day.